TY  - BOOK
AU  - Taherdoost, Hamed
AU  - Madanchian, Mitra
TI  - AI marketing: how AI is transforming marketing and business growth
SN  - 9781041038047
U1  - 658.872 AIM 
PY  - 2026///
CY  - Boca Raton FL
PB  - CRC Press
KW  - Marketing
KW  - Digital applications
N1  - Includes index
N2  - This book explores the dynamic intersection of artificial intelligence (AI) technologies and marketing practices, offering a comprehensive guide to how AI is reshaping the way businesses connect with customers, optimize strategies, and drive sustainable growth. It presents an in-depth analysis of the latest AI applications in marketing, from personalized customer experiences to data-driven decision-making, predictive analytics, and intelligent automation
ER  -