TY - BOOK AU - Mauro, Gianluca AU - Valigi, Nicolo TI - Zero to AI: : the nontechnical, hype-free manual on how to prosper in the AI era SN - 978161729062 U1 - 006.3 MAU PY - 2020/// CY - New York PB - Manning Publications KW - Artificial Intelligence KW - Business Planning N2 - Zero to AI uses clear examples and jargon-free explanations to show the practical benefits of AI. Each chapter explores a real-world case study demonstrating how companies like Google and Netflix use AI to shape their industries. You begin at the beginning, with a primer on core AI concepts and realistic business outcomes. To help you prepare for the transition, the book breaks down a successful AI implementation, including advice on hiring the right team and making decisions about resources, risks, and costs ER -