Parameswaran, Ambi <br/><br/>
Nawabs, nudes, noodles  : India through 50 years of advertising  

 - New Delhi:  Macmillan Publishing India Pvt. Ltd.,  2017. 
 - xv, 301 p. 
<br/><br/> Includes index. 
<br/><br/> The bestselling NAWABS, NUDES, NOODLES now in paperback!<br/><br/>‘Affable and engaging’ Hindustan Times<br/><br/>‘[An] enjoyable, nostalgic ride’ Free Press Journal<br/><br/>‘Without this book, nearly five decades of advertising in India might have been lost to posterity’ Outlook Business<br/>This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in the last fifty years. 
<br/><br/><label>ISBN: </label>9789386215130 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising <br/>Advertising-History-India <br/>Complain girl, Boy<br/>Complete man<br/>Product<br/>Services
<br/><br/><label>Dewey Class. No.: </label>659.10954 PAR  / PAR