TY - BOOK AU - Agarwal,Manoj K. AU - Burger,Philip AU - Reid,David A. TI - Readings in industrial marketing SN - 0137565453 U1 - 658.809 REA PY - 1986/// CY - Englewood Cliffs PB - Prentice-Hall KW - Industrial marketing N1 - Includes bibliographies ER -