Business analytics : applied modelling and prediction
- London: Sage Publications Pvt. Ltd., c2024.
- xi, 674p.
Includes index.
This textbook offers a comprehensive approach to enhancing analytical skills, combining data visualization and analytics. It provides a clear signalling of introductory, intermediate, and advanced content, a dedicated chapter for data visualization, Tableau for storytelling, motivational cases, end-of-chapter exercises, online examples, and datasets. The book also includes a Teaching Guide, solutions to exercises, PowerPoints, and a testbank to support teaching and enhance understanding.
9781529774092
Business Forecasting Decision making-Statistical methods