TY  - BOOK
AU  - Ames, B. Charles
AU  - Hlaacek, James D. 
TI  - Market driven management: prescriptions for survival in a turbulent world
U1  - 658.8 AME  
PY  - 1989///
CY  - Illinois
PB  - Dow Jones-Irwin
KW  - Marketing--management 
N1  - Includes index 
ER  -