Sowrey, Trevor <br/><br/>
The Generation of ideas for new products 

 - Lodnon  Kogan Page  1987 
 - 146p  
<br/><br/> Includes bibliographical references and index  
<br/><br/><label>Subjects--Uniform Titles: </label><br/>New products 
<br/><br/><label>Dewey Class. No.: </label>658.575 SOW