Leahy, Rose <br/><br/>
Experiential Marketing  integrated theory & strategic application 
Rose Leahy, Pio Fenton & Holly Barry 
 - New Delhi  Sage Publications India Pvt Ltd  2022 
 - xiii, 212 p.  
<br/><br/> Includes bibliogrphical references and index  
<br/><br/><label>ISBN: </label>9781529742183  
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Relationship marketing; Target marketing; Branding (Marketing) 
<br/><br/><label>Dewey Class. No.: </label>658.827 LEA