TY  - BOOK
AU  - Lawes, Rachel
TI  - Using semiotics in retail: leverage consumer insight to engage shoppers and boost sales
SN  - 9781398603820 
U1  - 658.9 LAW  
PY  - 2022///
CY  - New Delhi
PB  - Kogan Page
N1  - Includes index 
ER  -