Lawes, Rachel <br/><br/>
Using semiotics in retail  leverage consumer insight to engage shoppers and boost sales 
Foreword by Keith Sleight, CMI Global Shopping Insight Director, Unilever 
 - New Delhi  Kogan Page  2022 
 - xxii, 271 p.  
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>9781398603820  
<br/><br/><label>Dewey Class. No.: </label>658.9 LAW