Crafting and executing strategy the quest for competitive advantage concpets and cases Arthur A. Thompson...[et al] - 19th ed. - New Delhi McGraw-Hill Education (India) Pvt Ltd 2014 - xliii, v.p Includes bibliographical refences and index ISBN: 9789339204082 Subjects--Uniform Titles: Strategic planning; Strategic planning-Case studies Dewey Class. No.: 658.4012 CRA