International marketing 
By Philip R. Cateora ...[et al.]. 
 - 18th ed.  
 - Chennai  McGraw Hill Education India Pvt Ltd  2020 
 - xxviii, 680 p.  
<br/><br/> Includes bibliographical references and index  
<br/><br/><label>ISBN: </label>9789389538243  
<br/><br/><label>Dewey Class. No.: </label>658.848 INT