TY  - BOOK
AU  - Albarran, Alan B.
TI  - Management of electronic media
SN  - 9789812548979 
U1  - 302.23068 ALB  
PY  - 2002///
CY  - Singapore
PB  - Thomson Asia Pte Ltd
KW  - Mass media-management 
N1  - Includes bibliographical and references and index 
ER  -