TY  - BOOK
AU  - Siegel, Eric
TI  - Predictive analytics: the power to predict who will click, buy, lie, or die
SN  - 9788126547999 
U1  - 303.49 SIE  
PY  - 2013///
CY  - New Delhi
PB  - Wiley India Pvt Ltd
N1  - Includes index. 
ER  -