TY  - BOOK
AU  - Heapy, Joe
AU  - King, Oliver Samperi, James 
TI  - Customer-driven transformation: how being design-led helps companies get the right services to market
SN  - 9780749483012 
U1  - 658.812 HEA  
PY  - 2018///
CY  - London
PB  - Kogan page
N1  - Includes bibliographical references and index 
ER  -