TY  - BOOK
AU  - Dzamic, Lazar
AU  - Kirby, Justin 
TI  - The Definitive guide to strategic content marketing: Perspectives, issues, challenges and solutions
SN  - 9780749482220 
U1  - 658.8 DZA  
PY  - 2018///
CY  - London
PB  - Kogan Page
KW  - Internet marketing; Marketing-social aspects 
N1  - Includes bibliographical references and index 
ER  -