Kotler, Philip <br/><br/>
Marketing 4.0  moving from traditional to digital 
Philip Kotler, Hermawan Kartajaya, Iwan Setiawan 
 - New Delhi  Wiley India pvt Ltd  2017 
 - xix, 184p  
<br/><br/> Includes bibliographical references and index  
<br/><br/><label>ISBN: </label>9788126566938  
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT