TY  - BOOK
AU  - Busche, Laura
TI  - Lean branding: Creating dynamic brands to generate conversion
SN  - 9789351108085 
U1  - 658.827 BUS  
PY  - 2015///
CY  - Navi Mumbai
PB  - Shroff Publishers and Distributors Pvt Ltd ( O'Reilly)
KW  - Brands; Lean branding; Branding 
N1  - Includes index 
ER  -