Busche, Laura <br/><br/>
Lean branding  Creating dynamic brands to generate conversion 

 - Navi Mumbai  Shroff Publishers and Distributors Pvt Ltd ( O'Reilly)  2015 
 - xvii, 278p  
<br/><br/> Includes index  
<br/><br/><label>ISBN: </label>9789351108085  
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Brands; Lean branding; Branding 
<br/><br/><label>Dewey Class. No.: </label>658.827 BUS