Breen, George Edward, Do-it-yourself marketing research George Edward Breen, Albert B. Blankenship ; illustrated by Howard Munce. - 3rd ed. - New York McGraw-Hill 1989 - ix, 261 p. : ill. ; : 25 cm. Includes index. ISBN: 9780070074507 Price Subjects--Topical Terms: Marketing research. Dewey Class. No.: 658.834 BRE