TY  - BOOK
AU  - Applegate, Edd
AU  - Johnsen, Art 
TI  - Cases in advertising & marketing management: real situations for tomorrow's managers
U1  - 659.1 APP  
PY  - 1915///
CY  - New Delhi
PB  - Pinnacle xivp
N1  - Includes bibliographical references and index 
ER  -