Dwyer, F. Robert <br/><br/>
Business marketing  connecting strategy, relationships and learning 
Robert Dwyer, John F. Tanner 
 - 3rd ed.   
 - New Delhi  Tata Mcgraw-Hill publishing company ltd  2006 
 - xxii,684p  
<br/><br/> Includes index  
<br/><br/><label>Dewey Class. No.: </label>658.8 DWY