Mehta, Satish <br/><br/>
Marketing to win  designs and campaigns to achieve market dominance 

 - New Delhi  Dorling kindersley(India) pvt ltd  2008 
 - xi,340p  
<br/><br/> Includes bibliographical references and index  
<br/><br/><label>Dewey Class. No.: </label>658.8 MEH